Series Editor: Richard Keeble, Lincoln University, Lincoln, UK
Series Advisers: Wynford Hicks and Jenny McKay

      'Impressively up-to-date and full of excellent tips, both for novices and the
      old hands too'.
      Sue MacGregor, Today, BBC Radio 4, on Interviewing for Radio

      Books in the Media Skills series have built a reputation for telling would-be media       professionals just what they need to know, with no flannel'
      Sharon Wheeler, UCE, in Journalism Studies

The Media Skills series provides a concise and thorough introduction to a rapidly changing media landscape. Each book is written by media and journalism lecturers or experienced professionals and is a key resource for a particular industry. Offering helpful advice and information and using practical examples from print, broadcast and digital media, as well as discussing ethical regulatory issues, Media Skills books are essential guides for students and media professionals.